OUR STORY

We don’t do fast fashion.
We do forever pieces—for the modern young gentleman who is full of loud laughs, quiet silences and a lot of heart. 

Our clothes don’t follow trends, but moments. And our muse? The man with messy buns, 2AM playlists, and last-minute road trips. Think clean lines. European minimalism. Without all that fuss. It’s the kind of clothing that feels like second skin—whatever your mood, whatever your vibe. Whether you’re stepping into a meeting or crashing a beach bonfire, you’ll look like you belong there. Every thread is stitched into your life’s story. 

We are The Bear.

Fashion for a new breed of modern young gentlemen

MEET HARSH SOMAIYA

Harsh Somaiya is not just the founder of Bear House. He’s Mr. Bear himself. The kind who walks into a black-tie event looking dapper in a T-shirt. Before The Bear House came to life, Harsh was busy growing Bloomcraft Apparels—a ₹55 Cr export house that he built from the ground up. But his story was never just about numbers. It was about creating something of quality. Something that allowed young men to dress with ease and confidence. With no fuss. No overthinking. Made for real life. And real men. 

TANVI SOMAIYA

Tanvi Somaiya is Mrs. Bear. And the creative spark behind The Bear House. She’s the one who vibe checks the brand every day. She brings clean cuts, easy layers, and top-notch fabrics together – without really trying too hard. 

As a woman co-founder in menswear, Tanvi brings a fresh lens to the game. 

A NIFT Mumbai grad with serious fashion chops, Tanvi caught the entrepreneur bug when she ran the manufacturing and sampling at Bloomcraft Apparels. She spotted the gaps in menswear - and resolutely set out to fix them.

And ta-da! The Bear House was born. A range of fashionable, easy clothing for the young man who likes to take it easy.